🔮️ WELCOME! MY NAME IS HARUKA CHEUNG            📍️ I AM CURRENTLY BASED IN LOS ANGELES              🖥  CALARTS ‘24 GRAPHIC DESIGN ALUM              🏠 FROM HONG KONG & TOKYO              💫 PLEASE, ENJOY YOUR STAY         
HARUKA CHEUNG
2024

Haruka Cheung is a Japanese and Hong Kong-born, Los Angeles-based graphic designer. With a passion for weaving brand narratives and exploring the playful overlap of vernacular and formal design.

Haruka has recently been recognized with the notable TDC Award for Communication Design in 2024.


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03 CANDI3D MODELLING/ANIMATION, ART DIRECTION, IDENTITY SYSTEM

Designers

Haruka Cheung
Jada Merritt
For LA-based hard hand-jewelry company and collective Candi, founded by trailblazing artisans, our brand identity seeks to encapsulate the essence of their craft. Drawing inspiration from the similarities and contrasts between the visual modalities of pull candy and molten metals, we aimed to capture the tensions of rigidity and malleability, coldness and heat, metals and sugars. This tension informed the brand identity, embodying the sweetness, effortless intensity, and ethereal materiality that makes up the foundation that Candi is built upon.